How Much Does Mobile App Development Cost In 2025?

awards-bgBy Shantanu Pandey
Published on: 21 Nov 2024Updated on: 21 Nov 20240 minute read

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awards-bgBy Shantanu Pandey
Published on: 21 Nov 20240 minute read
Updated on: 21 Nov 2024

Share

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With a success rate of 98% and more than 450+ solutions produced, some of the most commonly asked questions by our clients include:


How much does it cost to develop a custom mobile app?


Does the complexity of the apps impact the cost of mobile app development?


Should you hire an in-house team or an offshore team, and how does it impact the cost of mobile app development?


We understand that having an idea of the budget is crucial before you start.


Hence, in this guide, we will give a detailed breakdown of the cost of development based on our industry experience to put this question at rest.

How Much Does it Cost to Develop a Mobile Application?

The cost of developing a mobile application ranges between $10,000 to $500,000. The cost can vary based on various factors, such as the app's complexity, features and functionalities, and more. 

 

How Much Does Mobile App Development Cost In 2025?

 

Here are some of the factors that affect the cost of mobile applications:

  1. App Complexity: The more features, the higher the cost.
  2. Features & Functionalities: Features determine an app's capabilities and influence its design and structure
  3. Category of the App: Each app type, like e-commerce, social media, or utility, has unique functionality needs that impact the architecture and design.
  4. Development Team Size: Larger teams can accelerate development but need strong coordination, while smaller teams may progress slower but can be more flexible.
  5. Location of Development Team: Proximity affects collaboration ease: onshore teams offer better alignment, whereas offshore teams may require adjustments for time zones and cultural differences.
  6. Design & Animation: Custom design, animations, and interactivity make apps engaging but often involve extensive planning and expertise to execute.
  7. App Maintenance: Maintenance involves regular updates, bug fixes, and new features to keep the app compatible, secure, and responsive to user needs.

What Factors Affect the Mobile App Development Costs (for iOS and Android)?

Let us have a look at the major factors that can impact the cost of mobile app development: 

1. Mobile App Complexity  

The complexity of a mobile app plays a significant role in determining its development cost, influencing everything from the required resources to the development timeline. Here is a brief overview of how complexity factors in:

  • Features and Functionality: More complex features, such as real-time chat geolocation, require more development time and expertise, increasing the cost.
  • Backend and Database: Apps that require complex backend architectures, like those that handle large databases and real-time data synchronization, such as forex trading apps, are more expensive to develop.
  • Platforms and Devices: Developing an app for both iOS and Android or optimizing for various devices (phones, tablets) increases complexity and, therefore, the cost. Each platform may require different adjustments.
  • Integration with Third-Party Services: Apps that integrate with multiple APIs or services, such as social media, payment systems, or customer relationship management (CRM) tools, add layers of complexity that raise development costs.
  • Security Requirements: Complex apps, especially those handling sensitive data (e.g., financial or healthcare apps), often require advanced security features, which can drive up costs due to the need for specialized security expertise.

 

Here is the breakup of the cost of the development of the app based on the level of complexity:

 

 

Complexity Level

 

Features

 

Timeline

 

Average Cost

Examples

Simple

  • MVP Functionality Basic UI
  • 1 Platform
  • Login System
  • User Profile
  • Dashboard
  • Limited Administration

2 – 3 months

$50,000-$100,000

Calculators, 

To-Do List (Google Keep or Any.do)

Medium

  • Sophisticated Features 
  • Custom UI
  • 1 Platform
  • User Engagement
  • App monetization

3 – 6 months

$100,000-$300,000

Weather Apps (Weather Channel or AccuWeather), News Apps (BBC News or CNN),  

Complex

  • Use innovative technologies like AR/VR, AI, and ML
  • Bespoke UI
  • 2 Platforms

6 – 9+ months

$300,000-$1,000,000+ 

Social Media Apps (WhatsApp, Instagram), Banking Apps(ICICI, Axis)

 

2. Features and Functionalities

Features and functionalities are central factors that impact mobile app development costs because they define the scope of the app’s complexity, required resources, and development time. 

 

Each added feature raises the cost of app development. Therefore, for mobile app development projects, it’s best to focus on essential features in the first version to deliver a strong user experience at a lower cost. 

 

Building a Minimum Viable Product (MVP) with core features is ideal, as it allows you to gather customer feedback while keeping expenses and time investment low.

 

Here’s a breakdown of how different types of features and functionalities can drive up the cost:

 

Basic Features 

 Feature

Description

Estimated Development Time

Cost Range

User Authentication

  • Social media login
  • Email-based login
  • Password recovery
  • Log out function

30–42 hours

$500 – $1,000

Profile Setup

  • Enter basic details
  • Upload profile picture
  • Select location

30–40 hours

$900 – $1,000

Chat Functionality

  • Display online/offline status
  • Typing indicator
  • File and media sharing
  • Message read/receipt status

170–180 hours

$3,000 – $5,000

Notification System

  • Push notifications
  • User reminders

25–32 hours

$1,000 – $1,200

Admin Dashboard

  • View user list
  • Block or remove users
  • Add new users
  •  Modify user information

66–90 hours

$3,500 – $4,000

 

 

 

Advance Features 

Feature

Description

Estimated Development Time

Cost Range

Payment Processing

  • View transaction history
  • Check account balance
  • Add debit/credit card
  • Integrate with additional payment methods (e.g., Paytm, PayPal)

60–78 hours

$2,500 – $3,500

Mapping and Location

  • Identify the user’s location
  • Set start and destination points

100–120 hours

$3,000 – $4,500

Calling Features

  • Audio calling
  • Contact list
  • Video calling

300–400 hours

$14,000 – $16,000

3. Category of the App

The category of a mobile app impacts its development cost because different types of apps require different features, technologies, and levels of complexity. Here’s how various app categories affect cost:

 

App Type

 

Key Features

 

Backend Complexity

 

Cost

Simple Utility Apps

Basic functions (calculator, notes, to-do lists)

Minimal

Low

Social Media Apps

Real-time messaging, media sharing, notifications, personalized feeds

Robust

High

Content-Based Apps

User-friendly interface, text, images, videos

Moderate (with CMS)

Moderate

On-Demand Service Apps

Real-time tracking, scheduling, geolocation, dynamic pricing

Complex (integrations)

High

E-commerce Apps

User accounts, product listings, payments, order tracking, security

Complex (secure infrastructure)

High

 

Each app category demands unique functionalities, backend structures, and security measures, which impact the development timeline and required resources, thereby influencing the overall cost.

Here is a breakdown of the cost based on the type of category of the application:

 

 

Types of App

 

Cost of Development 

Retail app

$50,000-$150,000

Learning app

$60,000 – $225,000

SaaS-based app

$60,000-$150,000

Gaming app

$60,000 – $250,000

Logistics app

$60,000-$250,000

Dating app

$50,000 – $350,000

Food delivery app

$40,000-$150,000

Ecommerce app

$60,000-$200,000

Travel app

$5,000-$50,000

Social media app

$60,000-$350,000

Entertainment app

$10,000-$80,000

Taxi app

$50,000-$400,000

Healthcare app

$50,000-$300,000

Video streaming app

$80,000-$300,000

Cryptocurrency app

$60,000-$200,000

Business app

$5,000-$150,000

4. Size and Location of Development Team

Having the right team by your side for mobile app development can be a game-changer. The right time can help you with resource optimization and the timely delivery of the app. While looking for a team, you must keep the following things in mind:

Size and Composition of the Team

The team should be the right size based on the requirement to ensure you can develop the app within the dedicated timeline. 

 

Large teams can speed up development by allowing parallel work across different tasks. However, these teams also come with higher coordination costs, potential overhead, and increased communication complexity, which may raise the overall cost. 

On the contrary, smaller teams can be more agile and work more efficiently in some cases, but they may take longer to complete the project, potentially increasing the timeline and cost. 

Location

The location of the team can also impact the cost of mobile app development. Based on location, there can be four types of teams: Onshore, Offshore, Nearshore, and Hybrid. Here is a table showing the advantages and drawbacks is as follows: 

 

Team Type

 

Description

 

Advantages

 

Drawbacks

Onshore (Local)

The team is located in the same country as the client.

Easier communication, similar time zones, cultural alignment

Higher labor costs may limit the talent pool

Offshore (Remote)

The team is based in a different country, often in regions with lower development costs (e.g., Asia).

Cost-effective access to diverse talent

Time zone differences, potential language barriers

Nearshore

The team is located in a neighboring or nearby country with minimal time zone differences.

Moderate cost savings, similar time zones

Slightly higher cost than offshore, potential language/cultural differences

Hybrid

Combination of onshore and offshore team members, often with management locally and developers abroad.

Balance of cost savings and local control

Complex management requires careful coordination

 

The cost of hiring a team can also vary across cities. The average rates of hiring a team across various popular cities are as follows:

 

Region

Major Cities 

Cost of Hiring a Junior Developer

Cost of Hiring a Senior Developer

North America 

USA, Canada

$60-$100

$70-$130

Latin America 

Brazil, Mexico, Peru, Argentina, Panama

$25-$60

$35-$70

Central Europe

Switzerland, Germany, The UK, Sweden, the Netherlands, France, Norway

$35-$70

$40-$80

Africa 

Egypt, Kenya, Nigeria, Morocco

$20-$35

$25-$40

Asia

China, India, Malaysia, Japan, Indonesia, Pakistan, Vietnam

$15-$40

$20-$55

Eastern Europe

Switzerland, Germany, The UK, Sweden, the Netherlands, France, Norway

$15-$40

$29-$45

 

5. Design & Animation of the App

 

How Much Does Mobile App Development Cost In 2025?

 

The design and animation of an app have a significant impact on development costs because they influence both the complexity of the UI and UX. Here’s how these aspects affect the cost:

 

  • Personalized UI/UX Design: Custom designs based on a brand’s style require skilled designers and more time than pre-built components, especially for layouts, color schemes, icons, and fonts. Optimizing for multiple devices further increases cost.
  • Animations and Micro-Interactions: Animations like loading spinners and page transitions enhance user experience but are time-consuming to design and develop, requiring specialized skills and extensive testing across devices.
  • Interactive Elements: Features like swipe gestures and drag-and-drop boost engagement but add to development time and cost, as each element needs careful implementation and optimization.
  • High-Fidelity Prototyping and Testing: Detailed prototypes are essential for complex apps, allowing user testing and feedback but requiring more design time and resources.
  • 3D Graphics and Complex Animations: Apps with 3D elements or complex animations demand skilled designers and longer development time. These often impact load times and require optimization, increasing overall cost.

 

Here is a table showing the breakdown of the cost associated with app designing:

 

 

App Process

 

Design Tasks

 

Average Development Time

 

Average Development Cost (Approx)

App Design & Research

Market research, competitor analysis, user research, user personas, user journey maps

10-20 hours

$1,500-$5,000

UX Design

Wireframing (low-fidelity and high-fidelity), prototyping, usability testing

20-40 hours

$2,500-$10,000

UI Design

Mood boards, style guides, UI design (screens, buttons, icons, etc.), micro-interactions

30-60 hours

$3,000-$15,000

Branding

Logo design, color palette, typography, brand guidelines

10-20 hours

$2,000-$8,000

Animations and Illustrations

Visualizing user and on-screen content, Direct manipulation, User action visualization

Based on the level of animations

$1200-$15,000

 

6. App Maintenance

App maintenance is essential to keep your app up to date to make sure it aligns with the current market trends, meets compliance, and is compatible with the latest iOS and Android versions. It can impact the cost of app development in the following ways:

 

  1. Bug Fixes and Updates: Ongoing bug fixes and regular updates to improve performance or security are essential, and these require developer time, which adds to the long-term costs.

 

  1. Operating System and Device Compatibility: As new OS versions and devices are released, apps need updates to stay compatible, requiring continued development and testing.

 

  1. Feature Enhancements: As user needs changes, adding new features or improving existing ones requires additional time and resources, increasing maintenance costs.

 

  1. Security: Continuous monitoring for security vulnerabilities and implementing patches to protect user data or prevent cyber threats adds to the cost.

 

  1. Server Maintenance: If the app relies on backend infrastructure, maintaining servers and databases (ensuring uptime, handling scaling, backups, etc.) can be costly.

 

  1. Performance Optimization: Optimizing an app’s performance (e.g., reducing load times or fixing inefficiencies) requires ongoing work, which adds to maintenance costs.

 

Here is a table showing the cost associated with app maintenance: 

 

 

App Maintenance Type

 

App Maintenance Charges

Hosting Charges

$70 to $320 Per Month

Bug Fixing and Updates

$1000 to $2000

Functional Services

$4000 Per Year

API Integration

$5000 Per Year

IT Support

$10,000 Per Year

Analytics

Free & Paid Services

Payment Gateways

$149 Per Month

Technical Intervention

$35 to $50 Per Hour

 

7. Code Reuse

Did you know that by reusing the existing code, companies can reduce the cost of app development from 20% to 30% as compared to one build from scratch?

 

 

How Much Does Mobile App Development Cost In 2025?

 

 

Code use is the only factor that can reduce the cost of app development rather than increasing it. Thus, the way code is written and used in an app can significantly impact the development cost in several ways. They are as follows:

 

  1. Efficiency of Code: Clean and efficient code reduces development time and simplifies future updates, thus lowering long-term costs. Conversely, poorly optimized code can slow development, introduce bugs, and increase testing and maintenance needs.
  2. Custom vs. Standard Code: Custom code is tailored to specific app requirements and can be costly initially but may be essential for unique features. In contrast, standard code can expedite development but may limit flexibility and incur higher future maintenance costs.
  3. Third-Party Libraries and APIs: Utilizing pre-built libraries or APIs can accelerate development and reduce costs, as developers avoid starting from scratch. However, over-reliance on these solutions may lead to integration challenges and additional costs for updates.
  4. Reusability: Modular and reusable code saves time and money by minimizing repetitive work, ultimately lowering future development costs.
  5. Scalability: Scalable code is crucial for apps that need to grow over time; neglecting this can result in expensive redesigns and optimizations later.

 

Mobile App Development Cost and Pricing Models

Hiring a mobile app development team is easy, but budget can be an issue. Hence, optimizing the cost is essential. You can optimize the cost by understanding the best mobile app development pricing models in the market. Some of the most prominent ones are as follows:

Project-Based (Fixed) Pricing: How Much Do One-Off Initiatives Cost?

How it Works

In such a model, the development team charges a fixed fee for the entire development process. The flat fee is agreed upon based on the scope of work and deliverables. 

Best for

This model works best for small businesses and freelancers engaged in mobile app development, provided there is little chance of change in the scope and budget. 

Pros

  • Both vendor and client agree on a clear, upfront price, with transparent payment terms that make it easier to understand the pricing.
  • There is no need for hourly reporting, making it easy for those who do not prefer time tracking.
  • It is easier to do vendor comparisons as you can compare proposals from multiple vendors based on price, timeline, reputation, and more.

Cons

  • Fixed pricing lacks adaptability; once set, changing prices is difficult without potential negative impacts.
  • They can lead to disagreements over terms, scope, or quality standards, sometimes resulting in litigation. Clear communication, robust change management, and thorough contract reviews help reduce dispute risks.

Typical Cost

$10,000 to $100,000+

Hourly Pricing: What Rates do Freelancers Charge for Mobile App Development

How it Works

In an hourly pricing model, rates are set according to the scope of work. The client pays the freelancer or agency for each hour of service, with the total project cost determined by multiplying the hours worked by the hourly rate.

Best for

Hourly pricing suits businesses that value flexibility, frequently adjust project scopes and prefer an open-ended approach over fixed terms.

Pros

  • Ideal for projects with changing requirements, allowing for adjustments without renegotiating terms.
  • You only pay the developer for actual hours they worked, avoiding unnecessary costs for unused time.
  • Both clients and providers can monitor progress closely, often with time-tracking tools.

Cons

  • Tracking and verifying hours worked can lead to disagreements, especially if progress is hard to quantify.
  • Providers may take longer to complete tasks, as payment is based on time rather than results.

Typical Cost

$15 to $150 per hour

Value-Based Pricing: What Rates do App Development Agencies Charge

How it Works

In such a pricing model, businesses do not fix the price of goods or services based on historical data. The cost is based on the customers and the value the product provides. 

Best for

It’s ideal for businesses aiming to expand their market presence and prioritize quality and technical expertise over cost.

Pros

  • Encourages the creation of high-quality products that offer greater value, benefiting both the company and customers.
  • This motivates companies to provide excellent customer service, as features alone cannot provide value. This enhances perceived value and satisfaction for customers.
  • By focusing on customer experience and needs, value-based pricing builds stronger customer loyalty compared to other pricing strategies.

Cons

  • Setting value-based prices demands thorough customer research on preferences, desired features, and willingness to pay. Businesses must assess perceived value to ensure the price reflects customer expectations, which increases time and effort.

 

  • It is difficult to identify the pricing as it involves balancing perceived value with customer expectations and competitor pricing. Testing in the market is also essential to confirm that the price attracts buyers.

Typical Cost

$25,000 – $150,000+

Mobile App Development Cost Calculator

You can determine the total cost of mobile app development by using the following formula: 

 

Total Cost of Mobile App Development = Development Hours*Hourly Rate + Third-Party Integration Costs + Maintenance and Support Costs + Marketing Cost + Miscellaneous Costs

 

Why Do Brands Choose Tenet for Designing and Developing Custom Mobile Applications?

Tenet is an industry pioneer in mobile app development and design. With a 98% customer satisfaction rate, we have delivered more than 450+ solutions. Our solutions have impacted more than 20M+ people,

 

Our company provides end-to-end support from research to growth, ensuring that you achieve the desired growth through our solutions. When you collaborate with us, our team of experts is dedicated to delivering customer-centric solutions. 

 

Want to hire us for your next mobile app development process? Let's talk!

Frequently Asked Questions

Q1. How long does it typically take to develop a mobile app?

The duration of developing a mobile app can vary from 1 month to 1 year based on the complexity of the application, its features and functionalities, and the development approach. A simple application can take around 1 to 3 months, a moderate app can take 3 to 6 months, and a complex app can take 6 months to 1 year. 

It is also important to note that having the right app development company by your side can also make a difference. 

We at Tenet have helped more than 450 projects and have served more than 300 clients with 98% customer satisfaction. Thus, you can entrust us with your needs, and we can ensure you get the best results. 

Q2. How does the choice between native and hybrid app development affect costs?

The choice between native and hybrid app development can significantly impact the cost. Native apps use separate codebases for iOS and Android, which makes app development costlier and longer. On the other hand, hybrid apps use single codebases for multiple platforms, which shortens the development time and reduces the costs. 

Q3. Should I hire an in-house team or outsource app development?

The choice between hiring an in-house team and outsourcing depends on various factors, such as budget, complexity, control you need on the process, level of confidentiality, and needs. 

 

An In-house team provides greater control and is more suitable for a long-term project that requires recurrent updates and complex functionalities. On the other hand, outsourcing is more cost-effective and has a quicker turnaround time for smaller projects. 

 

If you are looking to outsource your mobile app development, contact us. Tenet has years of expertise, has served clients from 15 countries across 15 industries, and has collaborated with 7 Fortune 1000 companies. 

Q4. What are the ongoing costs after app launch?

The ongoing costs after the app launch include hosting, maintenance, security updates, and quality assistance. These ongoing costs ensure that the app runs smoothly and users have a good customer experience. 

Q5. What phases are involved in app development?

The app development process goes through various stages. The phases are as follows:

  1. Ideation or Discovery
  2. Planning 
  3. Design and Development 
  4. Testing and Quality Assurance 
  5. Deployment and Maintenance
  6. Finalization and Launch

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