Conversion Rate Optimization (CRO) Audit Services
Optimize marketing funnel to increase conversions and revenue
We provide CRO audit services to brands globally, helping them identify gaps and improve website performance. Our audit reports highlight friction points, user behavior insights, and optimization opportunities to boost conversions and maximize ROI.
Why Should Your Business Website Invest In a CRO Audit?
Missed conversions mean lost revenue. Even with significant footfall, you're missing out if visitors are not converting to paying customers. Our CRO audit empowers your business to turn traffic into tangible results—more sales, leads, and a more substantial ROI. Because clicks don’t pay the bills—conversions do!
Key Steps of Our CRO Audit Process to Increase Sales and Revenue
At Tenet, our motto is “Simplifying Complexities ®,” - and we reflect that by demystifying complex CRO practices. We enhance conversions and craft impactful customer journeys, leveraging our experience from over 450 projects with more than 300 clients. Here’s how we do it:
01
Deep-Dive Analysis
We start by digging into your site’s data, from heatmaps to behavior analysis and funnel tracking. We understand how users interact with your site—why they abandon carts, why they skip certain pages, why specific buttons remain unclicked, or whether there’s an unnoticed bug affecting their experience-we find that out for you.
02
Comprehensive Data Audit
We don’t just skim the surface. We thoroughly audit your site—analyzing heatmaps, user behavior, and funnel tracking— using the GA4 auditor (Google Analytics Audit tool) to understand where users drop off. This step provides the foundation for every strategic improvement we make.
03
Customer Journey Exploration
By walking through every touchpoint of your customer’s journey, we identify friction moments and uncover why users abandon their carts or disengage. This deeper exploration allows us to create smoother, more intuitive paths to conversion.
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When Should You Perform a CRO Audit?
A CRO audit is a must if your sales funnel is attracting traffic but failing to convert visitors into customers.
Key Signs You Need a CRO Audit:
- If your sales numbers have plateaued, a CRO audit can help identify the reasons behind it.
- A low conversion rate indicates that your website or landing pages aren’t effectively persuading visitors to take action.
- Before launching a new product, a CRO audit can ensure your marketing funnel is optimized to maximize conversions.
Tenet’s Conversion Rate Optimization audit pinpoints where your funnel leaks and shows you how to patch it up.
By addressing key bottlenecks, our CRO audit services ensure that your investment translates into real business outcomes—higher conversions, greater revenue, and sustainable growth.
Industries Where We Deliver CRO Audit Services
At Tenet, we’ve partnered with clients across a diverse range of industries, including:
- Technology
- SaaS
- eCommerce
- Finance & Banking
- Travel & Hospitality
- Social & Dating
- Real Estate and healthcare
Our CRO audits are tailored to the unique challenges of each sector, and we’ve successfully driven over $1.54 billion in additional revenue and investments for our clients.
Over the years, we have consistently delivered measurable improvements in conversion rates, helping businesses achieve long-term growth.
Our expertise across 15+ industries demonstrates that Tenet has the strategies to unlock your website’s full potential, no matter your business model or audience.
What Does Our CRO Audit Include?
Our CRO audit delivers more than surface-level fixes. We dive deep into every aspect of your website to create a comprehensive optimization strategy with a step-by-step process for enhancing your bottom line. Here’s what we deliver:
01
Conversion Data Analysis & GA4 Integration
We make sure that GA4 is correctly configured as misconfigurations can lead to flawed insights and ineffective strategies. Our CRO analysis identifies tracking errors and optimizes data collection systems. Once the setup is done, we utilize GA4’s advanced tracking capabilities to pinpoint bottlenecks and opportunities to improve conversions and drive measurable growth.
02
Market, UX, and competitor research
We conduct thorough market/industry research, UX research, and competitive benchmarking to understand your target audience’s needs. These exercises show you what works and what doesn’t, for top businesses in your industry. This ensures we leave no blind spots in your conversion strategy, and we learn from what’s already working for others.
03
Customer Journey Breakdown
Tenet maps your customer’s entire journey. Every entrance, click, scroll, hesitation, and exit is tracked using heat maps, session recording, and user behavior analytics. We use tools such as GA4, for event-based tracking, and custom dashboards that consolidate data points in real-time. These dashboards offer a clear view of user behavior, identifying friction points like slow page load times, confusing navigation, or checkout issues.
04
Comprehensive CRO audit report
When we say "audit," we mean leaving no stone unturned . At Tenet, we provide a comprehensive report using advanced data collection tools, including GA4, that breaks down what’s working, what needs attention, and where there’s room for improvement. Our reports offer granular insights, allowing you to track the ROI of each adjustment with detailed analytics provided by advanced tools.
How Much Does a Typical CRO Audit Cost?
At Tenet, our CRO audit typically costs between $2,000 and $10,000. Factors influencing pricing include the complexity of your site, the depth of analysis required, and any specific customizations you need.
We can help you elevate your revenue potential with a strategic investment in a CRO audit. The right strategies can significantly boost your conversions, making it a smart choice for long-term success.
Our growth journey as a experience design company has bagged a few reputed accolades as well.
What our clients have to say about us
Tenet has been our go-to partner for almost everything digital. From brand strategy & UX research to development, marketing, & much more. We’ve had a wonderful experience with the team.
Danish Rahman
Marketing Officer, M42
We have many agencies in our partner network, but Tenet holds a special place for us. They've been with us for years, and they really know how to service well and deliver results that we're looking for.
Shruti Joshi
Senior Marketing Manager, Gartner
I've headed Oligvy and I've worked with many renowned agencies, but I am always eager to work with young and impactful agencies. Tenet (formerly KodeGlobe) is the right choice for us.
Derek O'Brien
Member of Parliament, Indian Govt.Ex Creative Head, Ogilvy
Impact Delivered
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Why Clients Trust Tenet for CRO Auditing and Optimization
We have generated significant revenue growth for businesses through our comprehensive CRO audit services. Our expertise enables us to identify and overcome complex conversion barriers, effectively resolving issues that prevent your leads from transforming into loyal customers across diverse industries.
What Does Our CRO Auditing Process Look Like?
At Tenet, our CRO auditing process is structured and collaborative. We turn insights into impactful solutions tailored to your unique needs.
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FAQ’S
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Engage with Our Leading CRO Audit Specialists
Enhance your business with our expert CRO audit services. Connect with our specialists to elevate your digital experience and unlock higher conversion rates today.
Get in touchFeatured Clients
Our clients trust us with their success. Explore a curation of featured clients that believe in our impact.
Explore other works
Digital Transformation, Website Development, & Digital Experience Management for G42 Healthcare, a leading healthcare giant in the UAE.
Product Development & Strategy for Strongr, a leading fitness startup in India.
Brand Strategy, Identity, and Website Transformation for IROS, a leading healthcare giant in the UAE.
Brand Strategy, Identity, Website Design, and GTM Enablement for ASDAV.
Product Development & Digital Transformation for AcePlus, India's leading soft skill education platform for young learners.
Product Development, Ecommerce Enablement and Digital Transformation for Angles, Kuwait's leading lifestyle store.
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