We go beyond vanity metrics by focusing on data-driven strategies for creating PPC campaigns to make sure they align with your business goals. With our tailored strategies, we lower costs, boost conversions, and maximize returns, focusing on adding measurable value to your bottom line.
Pay-per-click (PPC) advertising is a part of digital marketing strategy where businesses pay a fee each time their ad is clicked. It is an effective way of connecting with your target audience on platforms like Google, Bing, and Facebook swiftly. PPC ensures your business is visible when it matters most—right where potential customers are actively searching for the product/service you offer. It's a shortcut to measurable growth of your business. Whether your goal is to generate leads, increase sales, or achieve a higher ROI, our tailored PPC campaigns make it possible.
To make sure you get real, measurable results from our PPC marketing, we take an integrated approach to building your campaigns. Our PPC management services include all aspects—from extensive audit and funnel building to optimizing bidding strategies and creating ad creatives & formats.
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We dive deep into your existing PPC campaigns, analyzing performance data, keyword effectiveness, audience targeting, and ad placements. Using advanced tools like Google Ads Editor and custom scripts, we identify inefficiencies, gaps, and opportunities, optimizing correspondingly to enhance your ROI.
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We conduct in-depth PPC keyword research to discover queries tailored to your audience. Leveraging tools like Google keyword planner, SEMrush, and performance data, we identify search terms that align with user intent, improve ad relevance, and drive conversions.
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We design and optimize conversion funnels that guide users seamlessly from awareness to action. By analyzing user behavior, pain points, and purchase intent, we create personalized pathways that increase engagement, reduce drop-offs and encourage action, maximizing your ROI.
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We continuously fine-tune your PPC campaigns, leveraging performance data to optimize bids, ad copy, and targeting. By analyzing key metrics like click-through rates (CTR), conversion rates, cost-per-click (CPC), we make data-driven adjustments to maximize efficiency and reduce wasteful spend.
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We create and refine landing pages that not only capture attention but also drive action. By focusing on user experience, persuasive copy, and fast load times, we design pages tailored to your campaign goals. Moreover, we continuously optimize each element to ensure maximum, sustained returns.
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We give you a crystal-clear picture of how your PPC campaigns are performing, every week. Our reports go beyond basic metrics, offering in-depth analysis of key KPIs such as conversion rates, ROI, and cost-per-acquisition. It helps you make data-driven decisions about your campaigns.
Our Ratings
Being a leading PPC agency, we manage and organize various ad formats to help you receive the highest financial returns. From search visibility to social engagement and marketplace dominance, whatever your focus may be, we tailor our strategies to align with your revenue goals. Here’re the major types of PPC Ads we manage:
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We craft visually appealing display ads that captivate your targeted customer’s attention and make your brand more memorable. Moving forward, we strategically place your ads across Google display network to ensure they reach your target audience instantly, allowing you to experience higher conversion rates.
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We create outcome-focused search ads with legitimate keyword optimisation, attractive ad copy, and stunning visuals to captivate the user's attention. Moreover, we organize strategic bidding to appear on top of the search results, helping your brand magnetize ready-to-convert leads and increase your ROI 2x more.
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We design impactful social media ads on Facebook, Instagram, LinkedIn, and Twitter that resonate and speak directly to your audience's pain points. Not only that, we leverage advanced targeting frameworks to reach well-suited demographics based on interests, behaviors, and location, allowing you to win sales-ready prospects.
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We optimize Google Shopping Ads to showcase your products directly in search results, driving highly targeted traffic to your online store. By using accurate product data, strategic bidding, and effective ad placements, we help your products stand out and reach potential buyers, improving ROI for your e-commerce campaigns.
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Boost your local visibility with proficiently optimized Google My Business (GMB) Ads. To stand out your business in local searches, we track and optimize key metrics—CTR, low CPA, high LTV, ROAS. This enables us to make targeted ad placement strategies, driving both in-store and online leads.
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We design effective marketplace PPC ads that generate interest in your target audience and boost your brand recall. By leveraging platforms like Amazon, eBay, and others, we systematically place your ads to ensure they reach potential customers right at the point of purchase, ensuring maximum return on investment.
If you’ve tried marketing your products or services through PPC campaigns, you may have faced common challenges such as:
Our PPC managers ensure that we not only overcome these barriers, but also turn them into valuable growth opportunities.
In order to improve your conversion rates, we harness bespoke solutions like precise targeting, data-driven insights, and outstanding auctions. We ensure your campaigns run seamlessly, delivering up to 2x higher ROI.
Mastering the key elements of a PPC campaign is essential for achieving exceptional revenue results.
By focusing on these foundational building blocks, we ensure that your campaigns are structured for maximum impact, efficiency, and long-term success.
Key Building Blocks of Effective PPC Campaigns:
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While both SEO and PPC are the best marketing methods depending on your requirements, PPC facilitates an immediate path to measurable, concrete results. If your goal is to seek prompt conversions and amplify your financial returns swiftly, PPC can be incredibly useful.
Criteria | PPC | SEO |
Speed of Results | Instant visibility and quick surge in sales. | Takes longer to build momentum but yields long-term results. |
Targeting | Precise targeting of demographics and locations, driving immediate action. | Broader audience reach, less control over who sees your content. |
Cost Control | Full budget control; pay-per-click model. | Indirect costs through content creation and optimization; less predictable. |
Measurability & Tracking | Highly accurate tracking with clear performance metrics (clicks, conversions, ROI). | More general impact, harder to measure, but focuses on organic growth over time. |
Best For | Businesses looking for immediate visibility and measurable outcomes. | Businesses focusing on sustainable, organic growth and brand authority. |
Being a leading PPC agency, we specialize in providing top-tier PPC management services that are tailored to the unique needs and objectives of businesses across various industries.
Our Expertise in PPC Campaigns:
The costs of our PPC management services is dependent on the monthly ad spend and starts from $600 for campaign setups and initial audits.
The cost of full-cycle, complete PPC management can reach up to $20,000, depending on the monthly ad spend, campaign complexity, and performance goals.
Price influencing factors may include:
Impact Delivered
Collaborating with Tenet for your PPC management implies that you rely on a team of experts who are eager to increase your click-through rates by placing your ads at the top of the search results page.
Every phase of our PPC campaign setup is strategically planned to maximize ROI, ensuring that each dollar spent generates measurable growth for your business. Here is an overview of the stages in our PPC setup process, aligned with the goal of generating impactful, sustainable outcomes:
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