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We asked our web design experts to pick their favourite trends, and they delivered a list that’s bold, smart, and fun.
From clean looks to moving backgrounds, these trends make the web exciting and easy to love. Here’s what they chose— top web design trends of 2025 at a glance:
Let us explore the few trends expected to define this year— the designs that will not only shape your site design but also enhance your user experience, engagement, and conversion.
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When to Use: You want a clean, uncluttered design that lets your content shine without distractions.
Minimalistic design is more of a psychological trick as it is associated with reduced cognitive load and improves perceived value. Here’s how:
In 2025, you can expect to see a design that emphasizes simplicity with ample white space, clean lines, and a focus on core content. The strategy simplifies your web structure by removing unnecessary and inelegant design elements.
84.6% of web designers consider crowded web designing not a good practice for internal websites. Thus the more precise your design, the better website performance you will get. The approach will improve your load time and direct the user; a attention to the essential elements of your site.
When to Use: To create a striking first impression and draw users into your site with bold visuals or messaging
Full-page headers are back again and increasingly popular as we move along in the new year. These large hero sections dominate the entire screen and create a focused point of interaction between your brand and your customer, especially with less distraction.
The web designers can implement different header variations, but a common set-up includes: clear CTA on the left-hand side and attractive visuals on the right-hand side.
Eye tracking and behavioural studies found that text on the left towards the top of the page is read more as compared to text on the right or bottom side.
The type of header will make sure that your most important message gets captured with every scroll. To make the most of this design, ensure that key actions are clearly accessible, and there is more content on the page to scroll to.
When to Use: To invite users to participate and feel truly involved in the experience actively.
Websites are no longer about static pages, they are becoming interactive and immense elements. For instance, The website for Sarn Oliver, an accomplished violinist and visual artist, creates an augmented reality-inspired web experience using Vev. It combines 3D and audio to take the users to visit the hollow of a violin, where a video clip of Sarn explains what’s inside the space.
From scroll-trigger animation to hover effects, adding interactive to your site will make it more engaging. The trend is about bringing your site to life and providing your visitors with memorable experiences, reflecting your brand's personality.
While immersive websites are all about connecting with visitors at a deeper level, here are some things to consider while using this design trend:
Sustainability has become more than a buzzword - it's now a mission for many businesses and consumers. In 2025, eco-friendly web design is gaining traction. It includes optimizing websites to be energy-efficient, reducing carbon footprints, and promoting sustainability through design elements, content and messaging, coding, and hosting options.
Here are five principles integral to creating a sustainable website:
As more and more people become environmentally conscious, brands will begin to embrace this web design to show their commitment to sustainability and stand out in the competitive market.
Parallax Scrolling is revolutionizing web design this year. The trend creates a visually engaging experience for your customers by giving a three-dimensional effect, where background elements will move slower than foreground count.
It transforms a simple static web page into dynamic narratives, improving user interaction and making content consumption more entertaining. The design will allow you to narrate more engaging stories to maintain their interest as they scroll down. The technique will add depth to your web pages by providing a more lively digital environment.
Micro-interactions often benefit unnoticed actions that will make your website feel more responsive and alive. They can be as simple as a slight animation when a user clicks a button or a colour transition when they hover the cursor over a link.
Micro-interactions can be user-initiated, and sometimes, they can be system-triggered, automatically appearing when the cursor moves through. A popular type of micro-interactions includes CTA buttons, horizontal scroll buttons, tap-and-hold elements, page transitions, and audio and visual feedback.
Micro-interactions reduce confusion and help users determine how their actions affect the website. They work best when they are implemented and designed with an intention. This is where UX Research service plays an important role in finding pain points that micro-interactions can address.
The micro-interactions should never take the visitor out of the user experience; rather, they should feel natural and intuitive, blending with the rest of the design.
Favored by one-third of American users, dark mode is a standard feature in web development. Dark mode, which switches the background to darker hues and text to light colours, is popular for its aesthetic appeal and practical benefits like rescuing eye strings, saving battery life, and more.
However, it's more than just about aesthetics; it improves readability and increases your conversion rates by enhancing user comfort. Users can now switch between light and dark themes, and bands can utilize custom colour palettes to reflect their identity.
The rise of inclusive design in 2025 goes beyond simple accessibility. It's about creating a seamless experience for all your users, despite their abilities. It includes features like keyboard navigation, screen reader compatibility, a high-contrast colour scheme, and text resizing options.
The best way to get started in building an inclusive design is by conducting user research. Start by identifying the needs of diverse users, including people with disabilities. Web Content Accessibility Guidelines (WCAG) suggests the best practices that can be followed to create accessible websites.
Web accessibility has become a legal requirement in more regions. Therefore, be it healthcare, real estate, or Financial website design services, professionals are printing in creating websites that are usable by people of all abilities, including those with visual, auditory, motor, or cognitive impairments. Such design practices will help you reach your audience, ensure a better experience, and increase engagement.
While flat design has been popular in recent years, skeuomorphism is making its way back in 2025. The design mimics real-world textures and physical objects, creating more tangible and relatable digital experiences. For instance, the french fries and the burger look exactly the same as served despite containing anything that’s real, like tomato slices or the patty.
Skeuomorphs are useful for two reasons:
When you add depth and dimension to your design, skeuomorphism will make your interface feel more intuitive and grounded, blurring the line between the digital and physical worlds for your users.
When to Use: To create a visually striking, modern design that puts a strong emphasis on text and messaging, making your content more memorable.
Titles and headers are always larger than the rest of the copy on your site for a reason. They immediately grab the user’s attention before you introduce them to the rest of the content. The same concept applies when you use the massive typography trend in your website’s landing pages.
It ensures that your user is not missing out on any important pieces of content like key statements or CTA actions. Moreover, using this design trend in your chosen font and style will showcase your brand's personality while making your content clearly visible.
When to Use: to accelerate design processes, enhance creativity, and deliver personalized, scalable design solutions that push the boundaries of what's possible.
Artificial Intelligence is everywhere, and it's not going to fade away anytime soon. The current trend in web design shows a significant rise in the use of AI tools like Framer and WXI.
36% of web designers now use AI tools in their workflow. These tools will streamline your design process by automating layout creation and content generation. Additionally, it will also guide you in democratizing web design so that it is more accessible to businesses of all sizes. Despite the risk of homogenization in web design, AI recycles and reiterates existing templates; it will add a unique touch to your site.
For instance, as the leading Healthcare website development company, we use AI chatbots in our web design services to make your site smarter. They will induce natural conversion, answer quickly quickly, and effectively, ensuring that every visitor feels understood and make their browning experience effortless.
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If you are a fan of Japanese cuisine, then you must have been familiar with the bento box. Apart from a handy lunch container, it's also the inspiration for a web design trend - the bento grid. A bento box contains several square and rectangular compartments used for holding and separating different parts of the meal.
Similarly, the website structure of the bento grid follows the modular style of organizing content into similarly shaped blocks. The simple structure will give your site a clear visual hierarchy with a professional, polished look.
The simplicity will make your site highly scalable and responsive, allowing users to view your site across multiple devices. Moreover, the bento grid’s consistent style will establish and reinforce your branding and personality, making you more recognizable to your audience.
With so many technological additions in the web design industry, you will find so much to implant in your website. However, the recent rise of white space will give your web content space to breathe.
The term White space, or negative space, is the empty space around the content and elements on your website. Categorized into two types: Macro and Micro, it helps in balancing the page’s design, organizing the content and elements, and improving the visual experience.
Properly managing the white space will enhance text readability, making it easier for your visitors to consume content and reduce clutter. Moreover, generous use of white space in web design like Apple will cover your sense of luxury and elegance to your audience.
Custom illustrations are all set to become inevitable in web design in the coming year. They are expected to become a fundamental element of the design process.
Unlike generic stock images, custom illustrations will offer your brand a unique way to differentiate yourself and convey your story more effectively.
Completing the flat design trend is now making a move towards videos and animations as a background for web pages. The net result of the trend is causing the web browsing experience to feel more interactive, dynamic, and immersive.
The father intent and easier loading time, the tend will push the envelope of possibilities in web design. While video backgrounds are visually compelling, they should be implemented with precision.
Optimize your video field using modern compression techniques to ensure they don't comprise the page-laid speeds. Also, create short, looping clips that demonstrate your brand’s functionality and value proposition.
At Tenet, with versatile experience in building high-performing websites and eCommerce solutions, we help our clients make their digital presence stand out.
Our professional team enables our clients to stay ahead in the design game by taking advantage of innovative technologies, tools, and trends.
Here’s why top brands choose our web design and development agency:
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The next big trend in web designing will focus on personalization, inclusivity, and sustainability. Brands are looking to create dynamic, tailored experiences with data-driven insights while nesting accessibility through high-contrast text and adaptable layouts.
The new trend will increase the use of Artificial intelligence and machine learning to create websites that are more intelligent and responsive.
The best choice between web development freelancers and designers depends on the primary focus of your project and your budget for website design. If you need a visually appealing website with a strong emphasis on aesthetics and user experience, make sure to hire a professional web designer.
The cost to hire a web designer varies depending on the complexity of the project, the designer’s experience, and the features required. However, it will generally range between $600 and $1200.
Shantanu Pandey is a UI/UX design, branding, and growth marketing expert. As the Founder & CEO of Tenet, he helps global brands create amazing digital experiences.
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