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SaaS Email Marketing Agency In India

SaaS Email Marketing Agency In India

SaaS Email Marketing That Converts, Engages & Retains

We help SaaS businesses in India grow with ROI-focused email marketing. From onboarding to retention, we craft data-driven campaigns that convert. Automate, personalize, and optimize every email for maximum impact. Let’s turn your subscribers into loyal customers.

How Can SaaS Email Marketing Drive Business Growth?

Email is one of the most powerful channels for SaaS growth. It nurtures leads, boosts retention, and increases revenue. Below are key ways email marketing helps SaaS businesses scale.

01

Improved Customer Retention

Personalized, timely, and relevant emails strengthen your connection with clients. By delivering value at the right time, you enrich customer engagement and foster loyalty. It leads to long-term relationships that directly impact your profitability.

02

Enhanced Brand Awareness

Email marketing allows you to connect directly with your audience through their inboxes. Consistently sending insightful emails tailored to your audience’s needs sets you apart and builds credibility in a crowded market.

03

Higher ROI

Email marketing is proven to generate one of the highest returns on investment in SaaS. By crafting targeted and engaging content, you can nurture stronger customer relationships and drive conversions.

04

Automated Workflows

By segmenting your audience and sending personalized messages, you ensure every email resonates with its recipient. This approach boosts engagement, further improves conversion rates, and opens doors for upselling opportunities.

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Our SaaS Email Marketing Services In India

As SaaS email marketing experts, we create targeted strategies to acquire users, retain subscribers, and drive recurring revenue. Our approach ensures higher engagement, boosts customer lifetime value, and aligns your email campaigns with growth objectives.

01

SaaS Email Campaign Planning

We create high-impact SaaS email campaigns by deeply understanding your audience: who they are, where they’re from, and what drives engagement. Each campaign delivers the right message at the right time to ensure lasting resonance.

02

Email List Segmentation & Personalization

We segment your email lists based on audience behavior, demographics, and interests, ensuring personalized content reaches every segment. This approach drives higher open rates (possibly between 25-30%) and click-throughs by delivering messages that are tailored to the needs of each recipient.

03

SaaS Email Automation

Conversions in SaaS don’t happen overnight. We create automated email workflows that nurture leads, converting MQLs into SQLs. Automation ensures stress-free follow-ups and timely emails, reaching leads at critical moments to improve conversion rates effortlessly.

04

SaaS Landing Page Creation

Our expertly designed landing pages enrich the impact of your email campaigns. Visually appealing, responsive, and conversion-focused, these pages serve as powerful lead magnets that capture attention, generate leads, and boost your overall ROI.

05

SaaS Email Design & Branding

We create a compelling email design structure with a high-converting copy to make your messages stand out. Based upon your user requirements, we use dynamic content to deliver user-specific messaging and personalize the content that adds value to your email.

06

Analytics & Reporting

Our reports provide actionable insights into your email campaigns, detailing open rates, click-through rates, and conversions. With data-rich analysis, you’ll understand your SaaS email marketing performance and make precise, data-driven adjustments to optimize results.

We Can Handle All Your SaaS Email Marketing Needs

Managing email marketing for a SaaS business requires strategy, expertise, and consistency. We take care of everything—from crafting high-converting emails to automating campaigns that drive results.


Whether you need to onboard new users, retain existing ones, or boost conversions, we’ve got you covered.


We specialize in creating:


  • SaaS Newsletters – Keep your users engaged with valuable updates and insights.
  • Re-engagement Emails – Win back inactive users and reduce churn.
  • Onboarding Emails – Guide new users seamlessly through your product.
  • Promotional Emails – Drive upgrades, free-to-paid conversions, and special offers.
  • Product Update Emails – Inform users about new features and improvements.
  • Transactional Emails – Optimize key touchpoints like sign-ups, invoices, and renewals.
  • Upsell & Cross-Sell Emails – Increase customer lifetime value with targeted offers.


Want to see how email marketing can scale your SaaS MRR and growth? We offer a free consultation to help you get started. Let’s build your email strategy for success

How Much Does It Cost To Hire A SaaS Email Marketing Agency In India?

The cost of hiring a SaaS email marketing agency ranges from ₹ 2,20,000 to ₹ 8,70,000 influenced by several factors:


  • List Size and Quality: Subscriber count affects costs due to software pricing tiers and limits.
  • Monthly Email Volume: Higher email volumes require robust infrastructure, increasing costs.
  • Advanced Features: Tools with segmentation, A/B testing, and reporting cost more.
  • Template Design: Custom, visually appealing templates boost lead generation but add to expenses.


Every SaaS business has unique goals and requirements. During our initial call, we’ll discuss your needs, target audience, and campaign objectives.


Based on this, we’ll provide a detailed proposal with transparent pricing. No hidden costs—just a clear plan to help you maximize your ROI with email marketing.

Our growth journey as a experience design company has bagged a few reputed accolades as well.

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2023

Top Web Design Company

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2023

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2023

Most Reviewed Branding Company

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Best Website Design Agency

What our clients have to say about us

Comma
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Tenet has been our go-to partner for almost everything digital. From brand strategy & UX research to development, marketing, & much more. We’ve had a wonderful experience with the team.

Danish Rahman

Marketing Officer, M42

Comma
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We have many agencies in our partner network, but Tenet holds a special place for us. They've been with us for years, and they really know how to service well and deliver results that we're looking for.

Shruti Joshi

Senior Marketing Manager, Gartner

Comma
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I've headed Oligvy and I've worked with many renowned agencies, but I am always eager to work with young and impactful agencies. Tenet (formerly KodeGlobe) is the right choice for us.

Derek O'Brien

Member of Parliament, Indian Govt.Ex Creative Head, Ogilvy

Tools And Technology We Use For SaaS Email Marketing

Having the appropriate technology stack is critical for efficient email marketing in SaaS businesses. Our experts implement advanced tools and software to guarantee flawless execution and tangible outcomes.

Mailchimp Tenet Tool

Mailchimp

ActiveCampaign

ActiveCampaign

HubSpot Tenet Tool

HubSpot

Klaviyo

Klaviyo

Impact Delivered

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Solutions Delivered

for our clients & partners

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for our global clientele

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Client Satisfaction

through verified reviews

Capabilities That Make Us The Leading SaaS Email Marketing Agency In India

When it comes to email marketing for your SaaS business, you need a partner who truly understands your objectives and consistently delivers measurable results. With a revenue generation of over INR 1.54 billion for our clients worldwide, here’s what makes us a capable email marketing agency:

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Our SaaS Email Marketing Workflow

Our framework for SaaS email marketing is designed to deliver measurable conversions in weeks, not months. Here's how we implement it for your SaaS business:

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FAQ’S

Common Questions

Featured Clients

Our clients trust us with their success. Explore a curation of featured clients that believe in our impact.

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Explore other works

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Digital Transformation, Website Development, & Digital Experience Management for G42 Healthcare, a leading healthcare giant in the UAE.

Product Development & Strategy for Strongr, a leading fitness startup in India.

Brand Strategy, Identity, and Website Transformation for IROS, a leading healthcare giant in the UAE.

Brand Strategy, Identity, Website Design, and GTM Enablement for ASDAV.

Product Development & Digital Transformation for AcePlus, India's leading soft skill education platform for young learners.

Product Development, Ecommerce Enablement and Digital Transformation for Angles, Kuwait's leading lifestyle store.

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We’d love to hear about your brand, your visions, current challenges, even if you’re not sure what your next step is.

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