UX Research & Usability Testing Services In Dubai, UAE

Improve Customer Experience and Boost Retention

Tenet is Dubai’s leading UX research and usability testing agency. We are trusted by Fortune 1000 brands to create intuitive, user-friendly digital products. Our in-depth UX research uncovers user behaviors, pain points, and expectations, enabling businesses to design seamless experiences.

UX Research Influences Customer Retention and Satisfaction

UX research is the foundation for creating digital products that users not only engage with but return to repeatedly. By understanding how users interact with your platform, you can uncover friction points, identify opportunities, and craft solutions that enhance usability and satisfaction. Research-backed insights will allow your Dubai, UAE business to make informed design decisions, ensuring every element aligns with user expectations while delivering on your brand’s promise. This trust translates into higher retention rates, increased word-of-mouth referrals, and a competitive edge in the Dubai market.

Why is UX Research Important for the Design Process?

Great UI design starts with comprehensive UX research. At Tenet, we eliminate the guesswork by delivering insights that align with your users’ behaviors and needs, creating intuitive interfaces that exceed their expectations.

Understand what the user needs

To create designs that resonate, you need a deep understanding of user motivations, expectations, and frustrations. Our UX research provides these critical insights, allowing you to create user-centered designs that truly engage.

Get insights for smarter decisions

UX research provides data-driven insights that take the guesswork out of design. With real user feedback guiding the process, every design choice is backed by evidence, ensuring a product that truly meets user needs.

Improve user satisfaction

One bad experience can make 32% of your customers leave, even your loyal customers. Our UX research helps identify potential friction points, ensuring every interaction is seamless, engaging, and supports user satisfaction.

Reduce the risk and investment cost

Save time and resources by leveraging comprehensive UX research from our professionals. Our insights not only enhance user experience but also lead to higher conversion rates and lower design revision costs.

Make the design process more efficient

Tailored UX research streamlines the design process by providing a clear foundation and actionable insights. This clarity allows your design team to focus on executing an optimized, user-centric experience efficiently.

Be the alpha competitor

Gain a competitive edge in your niche with our professional UX research. By reducing bounce rates and enhancing the user experience, we help you create a website/app that keeps users engaged, ultimately boosting your revenue.

Our Ratings

Types of UX Research Methods We Follow

With 350+ successful projects for 300+ clients across the UAE, we've refined a strategic UX research framework that delivers actionable insights. Are you ready for an insider’s look at our secret (not-so-secret anymore) methods? Explore the key research methods below:

User Interviews

Through one-on-one interviews, we gather firsthand insights from real users—whether it’s an Emirati entrepreneur managing a fintech app or an expat booking a staycation. These conversations reveal pain points and usability challenges that analytics alone can’t uncover.

Usability Testing

We also integrate the technicalities of usability testing into the UX research process. Our team observes the way users interact with the product to spot the gaps and identify the issues.

Surveys and Questionnaires

A great way to understand the user sentiment is to deploy a well-thought survey or questionnaire that can help our team dive deep into the quantitative and qualitative data set for tailored results.

Competitive Analysis

We analyze top players in your industry, assess their strengths and weaknesses, and identify gaps in user experience. This helps you stay ahead by offering a product that not only meets local market expectations but also outperforms the competition.

User Personas

Understanding the emotional elements like the audience's needs, behaviors, and goals of your potential users can give us an actionable framework for our research. Our UX research enables us to design experiences that resonate with your users.

Heatmaps

One of the most underrated methods that we use at Tenet for UX research is heatmaps. It helps us visualize user interactions such as clicks, scrolls, and hovers. How does it help? We then create detailed reports to optimize layouts and enhance navigation flow for a better experience.

Custom UX Research Services For Your Industry & Business Type

Our UX research solutions in Dubai are customized to align with the unique challenges of your business and industry, whether you're in SaaS, Healthcare, or E-commerce. We, having helped over 350 clients in Dubai, work with companies of all sizes to ensure user-centric growth.

With a 98% client satisfaction rate, our expertise has helped Indian businesses in 16+ industries to achieve exceptional results. Based on previous experience, here are the industries where UX research is critical:

E-commerce
Healthcare
Dating
Gaming
Finance
SaaS
Education
Entertainment
Travel & Hospitality
On-Demand
Food & Restaurant
Real Estate

We do not start with a template. Every business in Dubai has unique users, goals, and challenges. Our custom UX research approach ensures that every insight we gather is directly relevant to your business. Connect with our team and let us discuss your challenges in detail.

How much does UX Research Services In Dubai Cost?

We don’t settle for mediocrity, ensuring that your business achieves the exceptional user experiences it needs to thrive. Choose professional UX research services that are detailed, professional and cost-effective.

The cost of UX research services in Dubai ranges from AED 5,000 to AED 2,00,000 depending on factors like project scope, research methods, and the size of the user base.

Here's a breakdown of the key elements that influence user research and UX pricing:

Customization and Expertise
Deliverables and Reporting
Industry-Specific Requirements
Size of the User Base
Research Methods Employed
Duration of the Project

Our growth journey as a experience design company has bagged a few reputed accolades as well.

What our clients have to say about us

Tenet has been our go-to partner for almost everything digital. From brand strategy & UX research to development, marketing, & much more. We’ve had a wonderful experience with the team.

Danish Rahman

Marketing Officer, M42

We have many agencies in our partner network, but Tenet holds a special place for us. They've been with us for years, and they really know how to service well and deliver results that we're looking for.

Shruti Joshi

Senior Marketing Manager, Gartner

I've headed Oligvy and I've worked with many renowned agencies, but I am always eager to work with young and impactful agencies. Tenet (formerly KodeGlobe) is the right choice for us.

Derek O'Brien

Member of Parliament, Indian Govt.Ex Creative Head, Ogilvy

Impact Delivered

Solutions Delivered

for our clients & partners

0M+

People Impacted

through our solutions

Countries Catered

for our global clientele

Client Satisfaction

through verified reviews

Why Choose Tenet For UX Research Services?

We’ve been trusted by over 7 Fortune 1000 companies because of our proven results. With 350+ projects completed, our team of dedicated problem solvers delivers exceptional, research-backed outcomes that improve user experience and drive growth.

Professional Team

Our team of 30+ professionals know all the ins and outs of handling unique UX research requirements. From understanding your requirements to helping you implement the design, our team is highly collaborative at different touchpoints.

Local Presence

With clients spanning across Dubai and 16+ industries, our UX research solutions are crafted with a global perspective. Our team leverages specialized tools and platforms to create experiences that resonate with users.

Complete Transparency

At Tenet, we prioritize transparency in everything we do. Our project managers will keep you updated with the progress at every turn, and will ask for your inputs and guidance wherever required. Our approach is the reason we have a 98% satisfaction rate and over 60 five-star reviews from our global clientele.

Years of Experience

With over 300+ projects completed and partnerships with 7+ Fortune 1000 companies, we love solving complex challenges. Our expert team focuses on every detail of your UX research project to deliver the insights you need for success.

Why Choose Tenet For UX Research Services?

Being a leading UX research agency in Dubai we believe in creating a foolproof system that works seamlessly with no bottlenecks. Our experts have developed an agile and well-defined operational framework that has delivered results for hundreds of our esteemed clients. Have a look at our process:

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